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A Quick List of Ideal, Traditional Marketing Tools

By: Evelyn Cohen

Date Added : July 19, 2011 Views : 534
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Are looking for a new way to market your small business? Perhaps you want to save marketing dollars so you want to come up with low cost marketing strategies. There are actually several ways you can do. If you don’t think email or social media marketing will give you the best results, you can always go conventional and see if there is a marketing technique that interests you. You would be surprised with what you will find in the traditional marketing tools.

You actually have plenty of choices in marketing materials. If you are on a tight budget, and wants to consider traditional tools, here is a list of the tools you can use in your business:

- Share contact details the old way. Back in the days when email, smartphones, and iPhones were not yet developed, people share and exchange contact details through business cards. These days, even with the widespread popularity of modern gadgets and technologies, people still can’t get enough of the business cards. When meeting someone new or attending business events, you may want to hand out your own business card. It’s important though that you have your cards designed uniquely so they stand out against your competitions.

- It is a one time big time campaign. How? Through custom calendars. When your calendars are designed well, people will display them in their home or office. This gives you good market exposure for a whole year or even beyond. You need not constantly create and send calendars throughout the year as your impressive calendar will be enough to let you stay in front of your customers.

- Do a year round campaign. Because consistency is important to effective marketing, you can use post cards to keep you visible to your customers and prospects. These cards don’t really cost a lot to produce so you can afford to send them all throughout the year. It’s important that you come up with an interesting and unique post card that will compel your customers to act at once. Make sure though not to close a sale with your cards. There simply is not enough space to do this. Just focus on getting people to call you or visit your store if they want to know more about your business and your offerings.

- Say it with a thank you. Nothing can encourage a customer to come back again than letting them feel valued and appreciated. If your customers are satisfied with your service, they are sure to come back again. They might even bring some friends when they come back. Sending thank you notes from time to time will help you maintain good relationship with your customers. Make it a habit to send notes, and you are sure to build good relationships with them.

Whatever traditional marketing tool you use, be sure to design them well. Make sure your business cards, post cards, or calendar templates contain impressive elements that people would find hard to resist. You don’t really need to invest a lot in these materials. Even with a meager budget, you can easily create a decent business card or calendar. The key here is creativity and dedication. Be committed to providing good service to your customers and they are sure to stay loyal to you.

Being a business woman Evelyn Cohen wants to promote her products through custom calendars, that’s why she always goes for online calendar templates with low price but good in quality.

Article Source: A Quick List of Ideal, Traditional Marketing Tools

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